Retail geography

Study of retail stores placement

Retail geography, or geography of retailing, is the study of where to place retail stores based on where their customers are. The use of retail geography has grown significantly in the past decade as a result of the use of geographic information systems (GIS). It first emerged in the United States in the 1960s.[1] In the 1990s, the "new retail geography" emerged.[2]

Related Research Books

  • John Alan Dawson, 1980, Retail Geography, London: Croom Helm.[3]
  • Mark Birkin; Graham Clarke; Martin P. Clarke (14 June 2002). Retail Geography and Intelligent Network Planning. John Wiley & Sons. [4]

See also

  • Marketing geography
  • Geo (marketing)
  • Economic geography
  • Business geography
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References

  1. ^ "Retail Geography - an overview". ScienceDirect. Retrieved January 20, 2021.
  2. ^ International Encyclopedia of Human Geography. Elsevier Science. 29 November 2019. pp. 479–. ISBN 978-0-08-102296-2.
  3. ^ Gary Akehurst; Nicholas Alexander (12 October 2012). Retail Structure. Routledge. pp. 220–. ISBN 978-1-136-29506-5.
  4. ^ Mark Birkin; Graham Clarke; Martin P. Clarke (14 June 2002). Retail Geography and Intelligent Network Planning. John Wiley & Sons. pp. 1–. ISBN 978-0-471-49803-2.
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